AM-Online used car warranty advertising partner; WMS Group

The WMS Group, leading providers of used car warranty, GAP/RTI, Wheel and Tyre protection, Breakdown Recovery and MOT products have announced their affiliate partnership with Automotive Management – AM magazine is one of the motor trades’ leading trade publication and has a strong subscription base of over 18,000+ franchised dealers, leading independent dealers, garages, distributors and motor factors.

WMS Group has an internal used car dealership portal called WMS Showroom which is inline with AM-Online’s Showroom sales aid – WMS Showroom provides instance access for all of the 2,500+ dealerships, both independent and franchised, that are within the WMS Group network. The WMS Showroom was created to support the WMS Group dealer network with upselling and maximum profit from each and every sale by helping the car salesman through the process with the new car owner. This applies to used car sales to the end-user and to the remarketing sectors.

WMS Group have invested in core infrastructure to support the rapid growth of the business and to support the National field sales force. Steph Colinswood, WMS Group marketing manager said; “We are growing and now have over 2500 active dealerships across the UK, this marketing activity is to raise our brand awareness and support our network. We are now looking to recruit more sales associates and, of course, dealerships – our products are designed to give dealerships a competitive advantage and improve their cashflow… and we have a strong reputation as the used car warranty company that pays all ratified claims within 24 hours. We talk the same language – we have trained auto engineers handling the calls so our dealers can get a straight and informed answer without being held on the phone or having the hassle of an inexperienced call centre operator transfering the call… after all, time is money!